HAMKDiili: Business and Marketing (4cr)

Objective

You can identify business development targets and can create new solutions and operating models for them. You know the basics concepts of marketing and understand the importance of marketing in a company’s business. You can communicate purposefully in practical situations and different channels. You can create functional interaction methods and relationships various educational and professional teams. Your skills develop through real business challenges and related trials.

Content

- Basics of marketing
- Basics of business development
- Communication and interaction in the team

Assessment criteria, satisfactory (1)

You understands, remembers, is able to explain and apply the key concepts of the phenomenon to be learned in project work.

Assessment criteria, good (3)

In addition to above,you are able to analyze and evaluate the key concepts of a learning phenomenon in project work.

Assessment criteria, excellent (5)

In addition to above, you are able to create new information relevant to the phenomenon and to yours in project work.